Unless you have been living under a rock the past few years, you’ve seen with your own eyes the immense popularity of cell phone skins and cases. Cell phone cases are now a $19 billion industry; is your store taking the opportunity to cash in?
A cell phone skin is very similar to a case. Like a case, skins are designed to provide protection for the phone along with a touch of style. Skins for smartphones and cell phones are different from cases, however, in that they are typically thinner and provide a lower level of protection.
The first reason that some of your store’s customers will prefer a skin to a case is the amount of bulk. Even the